best AI tools for business

Propel Your Business to Success: Discover the 20 Best AI Tools for 2023

Rivi Richards authorRivi Richards
Apr 17, 202316 mins
How Does AI Help in Business?

In today's competitive business landscape, harnessing the power of artificial intelligence (AI) proves indispensable. As AI revolutionizes industries, 84% of business executives affirm its pivotal role in driving growth and innovation. 

To help you stay ahead of the curve, we've curated a list of the top 20 AI tools for startups and businesses in 2023. These game-changing tools transform businesses' operations from marketing and customer support to meeting management and automation testing.

Join us as we explore each tool's features, benefits, and suitability for large and small organizations. Prepare to unlock your business's full potential and thrive in the competitive market with the help of these cutting-edge AI solutions.

How Does AI Help in Business?

Integrating AI into business operations presents several advantages that lead to a company's success. Some key benefits include the following:

  1. Increased efficiency: AI systems optimize operations by rapidly analyzing data and automating mundane tasks, saving time and resources. This enables businesses to operate more effectively and focus on strategic decision-making.

  2. Reduced human error: AI-driven analytics can identify patterns and trends more accurately than manual analysis, minimizing the risk of human error.

  3. Cost savings: AI business tools can significantly reduce operational costs by multi-tasking and optimizing processes, freeing up resources for other essential business initiatives.

The transformative power of artificial intelligence is undeniable as it continues to reshape various sectors in remarkable ways. 

Industries such as healthcare, finance, retail, and marketing all harness artificial intelligence to enhance diagnostics, optimize workflows, and deliver personalized customer experiences. Its widespread adoption leads to revolutionary changes in how businesses operate and adapts to new challenges.

Embarking on an in-depth exploration

While most businesses are ready to embrace AI, testing each tool before adopting it is time-consuming.

Therefore, I have spent days searching over 80 AI tools in the market and finally picked the best 20 solutions that cater to the different needs of businesses across industries. They are: 

AI marketing tools

  • CopyAI

  • Jasper

  • Frase

  • MarketMuse

AI meeting assistants

  • Airgram 



  • Notta AI

AI chatbot software

  • Chatbot

  • Ultimate

  • Ada 

  • IBM Watson Assistant

AI automation testing tools

  • Perfecto Scriptless

  • Applitools 

  • Functionize

  • Testim 

AI graphic designs tools

  • Galileo AI 

  • Midjourney 

  • Uizard

  • Mockplus

These AI tools increase efficiency and unlock new opportunities for business growth. So, businesses need to understand their capabilities, strengths, and limitations to harness the full potential of artificial intelligence. To this end, we hope this curated list of top AI tools empowers you to make well-informed decisions and select the most appropriate solutions for your specific needs.

Best AI Tools for Meeting Management

Do you know that 70% of employees consider meetings unproductive?

AI tools for meeting efficiency have emerged as game-changers, streamlining the meeting process and enhancing productivity for all participants. 


Airgram meeting management software

Cost: Free for basic features, $18 per user/month for the Plus plan.

Topping our list is Airgram, an AI-powered meeting management tool that addresses the issues businesses often encounter during meetings and save one day every week! 

With Airgram, you can easily share a well-structured meeting agenda, collaborate with your team without switching tools, and even convert important meeting sections into video snippets that you can share with just one click. It handles almost everything throughout the meeting. 

And the best part? 

You won't have to worry about missing important information in the meeting anymore because Airgram's automatic transcription feature covers you.

This tool is best for hybrid and remote teams that have meetings regularly and need meeting collaboration.

collaborate in meeting

Key Features

  1. Live transcription: Airgram generated automated meeting notes with speakers differentiated, enabling participants to follow along with the meeting.

  2. AI meeting summary: Built-in Chatgpt to generate a meeting summary from the transcript, allowing users to grasp the key meeting points immediately.

  3. Team collaboration: Airgram fosters collaboration by providing a central platform for members to access and contribute to meeting agendas, notes, and action items.

  4. Meeting agenda: Users can create and share agendas before the meeting to ensure all participants are aligned and informed. It also has an extensive meeting agenda template library.

  5. Centralized meeting notes and decisions: With Airgram, teams can keep all meeting notes and decisions in one place, making it easy to reference and track progress. software

Cost: Free plan available, $16.99/month billed monthly for Pro revolutionizes the way businesses capture and utilize information from meetings with its AI-powered transcription service. 

By transforming spoken language into written text in real-time, ensures the accurate documentation of essential details for future reference and analysis.

Key Features

  • Real-time speech-to-text transcription: Otter AI  provides accurate transcriptions in real-time, allowing participants to focus on the meeting without worrying about note-taking. The drawback here is that it only supports English.

  • Integration with popular video conferencing platforms: Otter AI integrates with popular platforms such as Zoom, Microsoft Teams, Google Meet, and Cisco Webex, ensuring comprehensive transcription coverage for virtual meetings.

  • Meeting summary: Otter AI recently released the AI meeting summary feature, claiming to generate and email a summary quickly. transcription

Cost: Free plan available, starting at $18/month billed monthly for Pro is a nifty AI-powered meeting assistant that transcribes and records meetings, so you don't have to worry about taking notes or missing crucial details. 

It's super easy to use - invite it to your calendar event or conference call, and it takes care of the rest. Plus, the transcripts are searchable, which makes finding that one specific piece of information a breeze. 

Key Features

  • Automated note-taking: Fireflies effortlessly transcribes meetings, ensuring that every detail is documented for future reference and eliminating manual note-taking.

  • Meeting summaries: Fireflies extracts critical points and action items from meetings, creating comprehensive summaries and facilitating effective task management.

  • Wide-range integration: Fireflies AI seamlessly integrates with video conferencing platforms like Zoom and Google Meet and project management platforms like Trello and Asana, promoting a unified workflow and communication.

Compare Otter vs. Fireflies

Notta AI

Notta AI transcription

Cost: Free plan available; Pro plans start at $13.99/month, billed monthly

As an AI-powered note-taking assistant, Notta is another tool for business that improves your meeting efficiency. All you have to do is invite Notta AI to your sessions or calls; it takes care of recording and transcribing everything for you. You never have to worry about missing any crucial details. 

The platform is also user-friendly; searching and collaborating on the meeting notes with your team is a breeze.

Key Features

  • Notta Bot — live transcribe video calls: Notta Bot provides real-time transcriptions during video calls, ensuring participants can access accurate written records of the conversations.

  • Connect Google Calendar: Notta AI integrates with Google Calendar, facilitating seamless scheduling and organization of meetings.

  • Edit transcript: Users can easily edit and mark transcriptions to highlight crucial information and facilitate efficient follow-ups and decision-making.

AI Tools for Content Marketing

Creating compelling, high-quality content is crucial for businesses to stand out, drive traffic, and improve search rankings in the digital landscape. AI marketing tools offer a powerful solution to streamline the content creation process, optimize for SEO, and ensure your content strategy remains data-driven and relevant.

Here are four top AI tools for content marketing that can transform your content efforts and propel your business forward.



Cost: Free for the first 2000 words, Pro starts at $49/month, billed monthly.

If you're looking for a tool to create high-quality, engaging content quickly and easily, I highly recommend trying CopyAI, a tool based on GPT-3 platform. 

CopyAI is simple; you only need to input your desired keywords or topic, and the platform's machine-learning algorithms will generate content for you in minutes. 

This artificial intelligence tool can generate various types of content, including website copy, blog posts, social media content, and even search-engine-optimized content. It can be a game-changer for your content marketing efforts.

Key Features:

  • Extensive library of formats: Choose from a vast library of content formats and templates to create a range of content types efficiently and effectively.

  • Collaborative workspace: Work seamlessly with a team using CopyAI's collaborative workspace, allowing multiple users to collaborate on content creation and management.

  • Multilingual: The platform supports 25+ languages, making it an excellent asset for global businesses and multilingual content strategies.

  • Content revision suggestions: Users can refine their copy to meet specific goals and objectives with CopyAI's content revision suggestions.


Jaspe AI writing tool

Cost: Starting at an estimated $29/month, billed monthly for 20,000 words. A free trial for 5 days.

Jasper (called Jarvis in the past) is a leading AI-powered writing assistant that takes the stress out of creating compelling content for businesses, including ads, blogs, emails, website copies, and even images. It is best for long-form content.

What’s more, it provides a revision history, allowing users to easily track changes and revert to previous versions of their work.

The process is similar to CopyAI: you provide a few inputs, such as the desired tone and audience. Jasper will then generate ideas and suggest revisions to your content. 

Key Features

  • Content templates: The platform includes over 50 templates tailored to various purposes and use cases, making it easy for businesses to create high-quality content efficiently.

  • Seamless integration: Jasper seamlessly integrates with popular writing apps like Google Docs for a streamlined workflow.

  • SEO friendly: Jasper offers a built-in keyword research tool and a surfer SEO integration that helps users optimize their content for search engines.

  • Real-time collaboration: The platform allows multiple users to work together seamlessly on content creation and management.

  • Chrome extension: Jasper offers a Chrome extension that allows users to generate and polish content without going to the app.


Frase tool

Cost: Starting at $14.99/month billed monthly

Frase is another AI-powered content optimization platform that helps businesses create SEO-friendly content that drives organic traffic. 

My team uses it for search engine optimization, and it has saved us a lot of manual work.

After inputting a keyword, Frase will automatically analyze the top-performing content, pull out the H headings, and deliver valuable insights and recommendations that enhance content quality, relevance, and visibility in search engines. It is best suited for SEOers.

Key Features

  • SEO-focused: The platform provides SEO-focused content suggestions to improve rankings and visibility.

  • Competitor analysis: Frase's advanced capabilities enable users to identify gaps in their content strategy and gain a competitive edge by analyzing their competitors.

  • AI-generated summaries: The platform offers AI-generated summaries of online sources, facilitating research and simplifying user content ideation.

  • Integration: Frase integrates seamlessly with popular SEO and content management tools, such as Google Analytics, WordPress, and HubSpot, ensuring a streamlined workflow across content creation, optimization, and distribution stages.


MarketMuse AI content tool

Cost: Free plan available with very limited features. Paid plan starts from $149/month. 

MarketMuse is a powerful AI-driven platform that analyzes your existing content and compares it to your competitors, identifying gaps and opportunities to improve. 

It then provides content briefs and recommendations based on data-driven insights, making creating engaging and informative content that ranks well in search engines easier. 

MarketMuse is suited for SEO professionals, marketing agencies, and content managers.

Key Features

  • Content briefs with optimization suggestions to improve content quality and search engine rankings.

  • Competitor analysis and content gap identification to identify areas of improvement

  • Keyword research, topic clustering, and content inventory management to identify high-potential content opportunities and organize related topics.

  • Asset management for effectively managing and utilizing content assets.

AI Chatbots for Customer Support

Providing exceptional customer support is crucial to maintaining a competitive edge. As artificial intelligence in business becomes increasingly popular, AI chatbots have transformed the way organizations of all sizes handle customer inquiries and concerns.

These chatbots not only deliver personalized service around the clock to improve customer satisfaction but also help companies save time and reduce costs with a streamlined process. 

Here are some of the best AI chatbots for customer support, highlighting their key features and pricing.


Chatbot customer service

Cost: Starting at $52/month, billed annually for the Starter package.

Chatbot is a leading AI chatbot software that engages with visitors and customers, answering their questions and guiding them through your site 24/7. It's easy to set up and integrate and can make a difference in your customer experience.

Not only does it reduce the workload for your support team, but it also improves response times and customer satisfaction. 

Moreover, this chatbot learns from past interactions, becoming more intelligent and more efficient. 

Key Features

  • Seamless integrations: Connect Chatbot to popular messaging platforms and CRMs to centralize customer support.

  • Global reach: With multilingual support, Chatbot caters to a diverse customer base, ensuring no one is left behind.

  • Customizable: You can tailor it to match your brand and voice.


Ultimate AI chatbot tool

Cost: Custom pricing based on specific needs

Ultimate AI  can simultaneously handle multiple customer inquiries, providing real-time personalized responses and learning from each interaction to improve future responses. 

Once set up, it provides 24/7 customer support in 109 languages worldwide to ensure customer satisfaction.

Key Features

  • Advanced NLP: Ultimate's NLP technology enables the Chatbot to understand user intent and provide contextually relevant responses.

  • Customizable interactions: Design conversation flows and triggers tailored to your business needs, creating unique customer experiences.

  • CRM Integration: Ultimate connects with popular CRM platforms like Zendesk and Salesforce, making it easy for teams to manage and track customer interactions.


ADA AI customer service

Cost: Custom pricing based on specific needs

Ada also harnesses the power of AI to automatically resolve customer inquiries. It's incredibly easy to deploy as you don't need any coding skills to get started.

Ada seamlessly integrates with your existing support channels, allowing you to deliver quick and consistent responses to your customers. It's a massive time-saver for your support team and will significantly improve customer satisfaction rates.

Key Features

  • Respond to customers in different channels, including websites, WhatsApp, and Facebook Messenger.

  • Cater to a global audience with multilingual support of 50+ languages, and tailor the Chatbot's design to match your brand identity.

  • The platform provides valuable analytics to help you fine-tune your chatbot's performance.

Watson Assistant

IBM Watson Assistant

Cost: Custom pricing based on specific needs

Watson Assistant, developed by IBM, allows you to create highly customizable, conversational interfaces that cater to your customers' needs. 

Setting up the chatbots is a breeze, and the platform's user interface is straightforward, even for non-technical users.

What sets IBM Watson Assistant apart is its natural language processing (NLP) capabilities, allowing it to understand and respond to your customer inquiries accurately.

Key Features

  • It provides advanced analytics and insights you can use to measure the chatbots' performance and optimize them for better engagement and conversion.

  • Tailor the Chatbot's interactions and appearance to align with your brand image and specific requirements.

  • Connect Watson Assistant with CRM and back-end systems to track the customer’s life journey. 

AI Automation Testing Tools

AI automation tools are an innovative approach to enhancing Quality Assurance (QA) processes in software testing. Rather than completely replacing manual testing or acting as a standalone solution, these tools leverage AI to augment the capabilities of existing testing tools, providing a more efficient and effective testing environment.

Using AI, automation tools can facilitate repetitive test case execution, gather performance data, detect issues such as bugs and technical debt, and make informed decisions to improve overall software quality. 

Below are some of the best AI automation testing tools available.

Perfecto Scriptless

Perfecto AI testing automation tool

 Cost: Starts at $99/month for a Live Package

Perfecto Scriptless is a cutting-edge solution that performs automatic tests for mobile and web applications. 

Its scriptless approach eliminates the need for advanced technical skills, ensuring users can create tests without relying on developers or intricate framework setups.

With the Perfecto Scriptless, you can improve your testing efficiency, reduce the workload for your QA team, and deliver high-quality software products to your clients.

Key Features

  • Codeless test creation: Perfecto enables users to create test scenarios without writing code, making the process more approachable for non-technical team members.

  • AI-based test maintenance and execution: Perfecto's AI algorithms automatically update and maintain tests, reducing manual intervention and ensuring up-to-date test scenarios.

  • Cloud-based collaboration: Perfecto allows for the seamless sharing of detailed reports among developers and QA teams.

  • Integration with popular CI/CD tools: Streamlined workflow with Jenkins, TeamCity, and more.

  • Built-in test execution scheduling: Automated planning to keep test automation running smoothly.


Cost: Free account for single users (100 checkpoints per month); Custom pricing options for teams with unique requirements. 

Applitools is a game-changing test automation platform that leverages Visual AI to revolutionize the testing process. It transforms how teams conduct tests, enabling you to accomplish various types of tests, including functional testing, localization testing, compliance testing, and more.

Applitools can dramatically increase your testing process’s speed, reliability, and accuracy, making it an indispensable tool for development teams.

Key Features

  • Ultrafast test: Claims to accelerate functional and visual testing by up to 30X, enabling cross-browser and cross-device testing.

  • Native mobile testing: Facilitates faster and more reliable testing of native mobile applications across popular iOS and Android devices. 

  • Integration: Integrates with existing test suites, making it easy to visually test your application without starting from scratch.

  • Auto-maintenance: Automates the review and maintenance of defects at scale, simplifying test management.

  • Root cause analysis: Pinpoints the parts of the DOM that cause regressions, enabling quicker bug fixes.


Functionize AI automation testing

Cost: Custom pricing based on specific needs

Functionize revolutionizes enterprise testing with its low-code, AI-powered platform. It can do functional testing, API testing, codeless testing, and many other tests. The leverage of big data, machine learning, and computer vision significantly accelerates development, reduces costs, and enhances quality in CI/CD environments. 

With its industry-leading 99.9% accuracy and self-healing tests, Functionize consistently outperforms traditional testing methods. It is a robust and adaptive solution for any organization looking to streamline its testing process and optimize resources.

Key Features

  • Self-healing tests: Functionize dynamically adapts and heals tests based on application changes, minimizing maintenance efforts for QA engineers.

  • Computer vision: Utilizes Visual AI and machine learning to understand test intent better.

  • Root cause analysis: The engine traces back to the actual cause of test failures, facilitating efficient debugging in complex systems.

  • Performance monitoring: Offers in-depth analysis of UI performance and user interaction metrics.


Cost: Free package available (Includes 500 web runs and 50 mobile runs monthly); Essentials package starts at $450/month, billed annually.

Testim is an AI-driven end-to-end software testing tool that streamlines the functional testing process for developers and testers. As a web-based platform, it easily integrates with existing workflows. 

Its user-friendly interface offers both coded and codeless options, making it accessible to users with varying levels of expertise. With unique features like a unified API and UI testing framework, Testim stands out from other testing tools, delivering reliable and efficient test automation.

Key Features

  • AI smart locators: Intelligently identifies accurate locators for elements, ensuring stable and maintainable tests.

  • Single API & UI testing framework: Seamlessly integrate API testing with web automation for comprehensive test coverage.

  • Intuitive test organization: Easily arrange and manage test cases with Test Suite, Test Plan, and custom labels.

  • Third-party integration: Effortlessly integrate with Jenkins, Jira, and other platforms for streamlined workflows

AI Tools for UI/UX Design

Moving forward, let's delve into the world of AI-powered tools that can significantly boost the work of UI/UX designers. These cutting-edge resources cater to the needs of design professionals who strive to create user-friendly and visually captivating software and applications.

By employing a wide range of tools, each tailored for different stages of the design process, designers can fine-tune their creations to meet their users' expectations.

Here is a look at 4 of the most sought-after AI UI/UX design tools.

Galileo AI 

Galileo AI image generator

Cost: currently, you can only request early access

Galileo AI is an innovative design assistant that helps designers create unique and engaging user interfaces. It revolutionizes how you approach UI design with its intuitive and efficient AI-driven capabilities. 

You can generate intricate designs that align with your vision by simply inputting a text prompt. The time-saving benefits of Galileo AI allow you to focus on refining and perfecting your designs without getting bogged down in the details. 

Key Features

  • Text to design: Convert your text description into detailed and visually appealing UI designs, which can be tailored to your style.

  • Editable designs: Make necessary changes to your design easily using Galileo AI's editing capabilities.

  • Time-saving: Eliminate tedious tasks and focus on more impactful design solutions.



Cost: Free plan available, Basic plans starting at $10/month billed monthly

Midjourney is a groundbreaking AI image generator that enables users to create stunning, high-quality images using simple text prompts. 

The AI-generated art is so detailed and realistic that it has even won a competition against human artists. With a user-friendly interface, Midjourney is easy to start with a free trial, various subscription options, and comprehensive guides to make the experience accessible and enjoyable for everyone.

Key Features

  • Text prompt image generation: Simply put in your descriptive test, and the tool will generate an image for you.

  • Discord bot integration: Access and interact with the tool through Discord bots in the beta version.


Uizard AI design tool

Cost: Free plan available; Pro plan starts at $12/creator/month

Uizard is an innovative AI-powered design tool that simplifies the design process for non-designers. It enables users to create interactive prototypes for web and mobile apps without requiring specialized design knowledge or hiring professionals. 

Uizard offers a variety of templates to help users get started quickly. The AI functionality allows users to transform wireframes and screenshots into editable designs, significantly reducing the time spent on design iterations.

Key Features

  • AI-assisted design: Automatically convert sketches, wireframes, and screenshots into editable prototypes.

  • Collaborative wireframing: Share a project link with your team for seamless collaboration in real-time.

  • User journey mapping: Add clickable user journeys to your prototypes for better UX design.

  • High-fidelity mockups: Transform wireframes into UI mockups and experiment with different styles.


Mockplus design

Cost: Free plan available up to 10 users; Cloud Pro plan starts at $4.95 per user/month, RP Ultimate plan starts at $10.95 /user/month billed annually.

Mockplus is an innovative rapid prototyping tool that simplifies the complexities of user interface design. This all-in-one platform promotes teamwork by connecting designers, product managers, and developers in one cohesive workspace. 

With its interactive prototyping capabilities, unified collaboration features, and scalable design system, Mockplus enables teams to create functional prototypes efficiently and effectively. 

Key Features

  • Create functional prototypes with components, icons, and interactions without coding.

  • Build reusable design systems for consistent and predictable team output.

  • Fast design, interaction, and testing with pre-designed components and icons.

  • Manage design systems with all-in-one libraries, integration with Sketch, and automatic syncing and sharing.

AI Tools for Business: Go Hand-in-Hand

AI in business is no doubt a new trend.

Embracing AI-driven solutions enables you to effectively combine human intelligence with cutting-edge technology, enhancing your organization's creativity, productivity, and optimization.

By incorporating AI tools into your business ecosystem, you are laying the foundation for a synergistic and prosperous future where artificial intelligence and commerce join forces to propel your success to new heights.

Rivi Richards

Passionate about productivity and workplace efficiency, Rivi delivers content that keeps you informed and ready to tackle your next meeting. Dive into Rivi's articles for a fresh, interesting take on staying ahead in today's fast-paced world!

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